Sales & Marketing
Fill your rooms. Without OTAs.
An integrated CRM, campaign platform, and affiliate engine that drives direct bookings and builds guest relationships.
Upsell offer
Late checkout ₹800
Guest Journey
Booking confirmed
Pre-arrival email
Digital check-in
In-stay services
Checkout & invoice
Night Audit
Auto-Scheduled
Runs at 2 AM · No staff needed
Direct Bookings
↑ 31%
The Sales Shift
Why sales teams ditch the spreadsheets.
The old way
Spreadsheets & Mailchimp
disconnected, unattributed
Leads managed in spreadsheets. No pipeline tracking, no follow-up reminders.
Email campaigns sent from Mailchimp with no connection to booking data. No revenue attribution.
No affiliate program. No WhatsApp marketing. Reputation management is completely manual.
With StayStack
Built-in CRM
connected, revenue-tracked
Every lead is captured, assigned, and tracked in a pipeline — with follow-up reminders so nothing falls through.
Email and WhatsApp campaigns are segmented by guest behavior and tracked to actual revenue generated.
Built-in affiliate program, WhatsApp broadcasts, and review management — all from one dashboard.
What's included
Every tool your team needs, in one place
Lead & CRM
Manage your entire sales pipeline in one view.
- Multi-source lead capture (web form, WhatsApp, email, walk-in)
- Lead pipeline with stage tracking
- Assignment & follow-up reminders
- Quotation builder (send via PDF/Email/WhatsApp)
- Convert quotation → confirmed booking
- AI-based lead scoring (roadmap)
Sales Pipeline
Corporate & Group leads
New
5Infosys
₹4.2L
TCS Offsite
₹2.8L
Contacted
3Wipro Ltd
₹1.9L
HCL Tech
₹3.1L
Proposal Sent
2Deloitte
₹5.6L
Confirmed
1KPMG Annual
₹8.2L
Email Marketing
Campaigns that drive direct bookings.
- Campaign builder (drag-and-drop templates)
- Pre-arrival campaigns
- Post-stay thank-you + review request
- Seasonal & promotional campaigns
- Birthday / anniversary automation
- Open rate, click-through, revenue-attributed tracking
Email Campaign
Monsoon Special · Sent 2 days ago
Sent
1,240
Opened
42%
Clicked
18%
Revenue
₹84K
Opens by day
WhatsApp Marketing
Reach guests where they actually respond.
- WhatsApp broadcast campaigns (promotional)
- Segmented messaging (loyalty tier, booking source, nationality)
- Template-based automation
- Two-way conversation inbox
WhatsApp Broadcast
Loyalty Members · 184 recipients
Segment
Gold loyalty members
184 contacts
Message preview
Hi {name}! As a Gold member, enjoy 20% off your next stay. Use code GOLD20. Valid till Jun 30. 🎉
10:00 AM ✓✓
Delivered
181
Read
142
Replied
23
Affiliate Program
Build a partner-driven direct booking network.
- Generate unique affiliate links & coupon codes
- Performance tracking per affiliate
- Automated payout tracking
- Influencer, partner, or B2B referral programs
Affiliate Program
Partner performance · This month
Complete Feature List
Everything included — no hidden add-ons.
Operator Outcomes
Real results. Real hotels.
27%
Increase in direct booking share
Serviced apartments, one season
0%
OTA commission on campaign bookings
WhatsApp campaign to past guests
Revenue
Attributed tracking per campaign
All email & WhatsApp sends
Auto
Follow-up on every lead
Sales team, 3 properties
“Our direct booking share grew by 27 percentage points in one season. The WhatsApp campaign tool is incredibly effective when tied to real booking data.”
Anita Gupta
Sales & Marketing Head · Metro Serviced Apartments, Delhi
Frequently Asked Questions
Common questions about Sales, CRM & Marketing
Drive direct bookings at zero commission.
See how StayStack's CRM, WhatsApp marketing, and affiliate engine work together to reduce OTA dependency.